Skills Profile
Analyses user behaviour on websites and optimises digital KPIs. The role centres on Web & Product Analytics, A/B Testing & Experimentation and KPI Analysis & Ad-hoc Reporting. Typical tools include Data Visualization (Power BI/Tableau). Sound knowledge of Excel Data Modeling (Power Query/Pivot) and SQL & Databases is expected as well.Analyses user behaviour on websites and optimises digital KPIs. The role centres on Web & Product Analytics, A/B Testing & Experimentation and KPI Analysis & Ad-hoc Reporting. Typical tools include Data Visualization (Power BI/Tableau). Sound knowledge of Excel Data Modeling (Power Query/Pivot) and SQL & Databases is expected as well.Analyses user behaviour on websites and optimises digital KPIs. The role centres on Web & Product Analytics, A/B Testing & Experimentation and KPI Analysis & Ad-hoc Reporting. Typical tools include Data Visualization (Power BI/Tableau). Sound knowledge of Excel Data Modeling (Power Query/Pivot) and SQL & Databases is expected as well.
Your match
How close are you to Web Analyst?
Measure and analyse user behaviour with analytics tools. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Measure and analyse user behaviour with analytics tools. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Measure and analyse user behaviour with analytics tools. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Measure and analyse user behaviour with analytics tools. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Measure and analyse user behaviour with analytics tools. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Measure and analyse user behaviour with analytics tools. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Validate hypotheses through controlled experiments. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Validate hypotheses through controlled experiments. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Validate hypotheses through controlled experiments. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Validate hypotheses through controlled experiments. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Validate hypotheses through controlled experiments. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Validate hypotheses through controlled experiments. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Create dashboards and meaningful visualisations. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Create dashboards and meaningful visualisations. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Create dashboards and meaningful visualisations. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Create dashboards and meaningful visualisations. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Create dashboards and meaningful visualisations. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Create dashboards and meaningful visualisations. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Model and analyse data with Power Query, pivots and formulas. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Model and analyse data with Power Query, pivots and formulas. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Model and analyse data with Power Query, pivots and formulas. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Model and analyse data with Power Query, pivots and formulas. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Model and analyse data with Power Query, pivots and formulas. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Model and analyse data with Power Query, pivots and formulas. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Analyse KPIs, explain variances and deliver ad-hoc reports. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Analyse KPIs, explain variances and deliver ad-hoc reports. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Analyse KPIs, explain variances and deliver ad-hoc reports. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Analyse KPIs, explain variances and deliver ad-hoc reports. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Analyse KPIs, explain variances and deliver ad-hoc reports. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Analyse KPIs, explain variances and deliver ad-hoc reports. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Use generative AI tools productively and responsibly. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Use generative AI tools productively and responsibly. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Use generative AI tools productively and responsibly. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Use generative AI tools productively and responsibly. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Use generative AI tools productively and responsibly. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Use generative AI tools productively and responsibly. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Evaluate investments with business cases and profitability calculations. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Evaluate investments with business cases and profitability calculations. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Evaluate investments with business cases and profitability calculations. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Evaluate investments with business cases and profitability calculations. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Evaluate investments with business cases and profitability calculations. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Evaluate investments with business cases and profitability calculations. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Write business letters and emails to standard with confident style. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces. Applies within the German regulatory and administrative context.Write business letters and emails to standard with confident style. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces. Applies within the German regulatory and administrative context.Write business letters and emails to standard with confident style. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces. Applies within the German regulatory and administrative context.
Write business letters and emails to standard with confident style. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces. Applies within the German regulatory and administrative context.Write business letters and emails to standard with confident style. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces. Applies within the German regulatory and administrative context.Write business letters and emails to standard with confident style. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces. Applies within the German regulatory and administrative context.
Clean, merge and prepare raw data for analysis. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Clean, merge and prepare raw data for analysis. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Clean, merge and prepare raw data for analysis. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Clean, merge and prepare raw data for analysis. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Clean, merge and prepare raw data for analysis. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Clean, merge and prepare raw data for analysis. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Collaborate efficiently with Teams, Slack, Confluence and similar. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Collaborate efficiently with Teams, Slack, Confluence and similar. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Collaborate efficiently with Teams, Slack, Confluence and similar. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Collaborate efficiently with Teams, Slack, Confluence and similar. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Collaborate efficiently with Teams, Slack, Confluence and similar. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Collaborate efficiently with Teams, Slack, Confluence and similar. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Analyse data with formulas, pivot tables and charts. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Analyse data with formulas, pivot tables and charts. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Analyse data with formulas, pivot tables and charts. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Analyse data with formulas, pivot tables and charts. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Analyse data with formulas, pivot tables and charts. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Analyse data with formulas, pivot tables and charts. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Manage documents, emails and appointments with Microsoft Office. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Manage documents, emails and appointments with Microsoft Office. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Manage documents, emails and appointments with Microsoft Office. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Manage documents, emails and appointments with Microsoft Office. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Manage documents, emails and appointments with Microsoft Office. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Manage documents, emails and appointments with Microsoft Office. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Build data models, DAX and dashboards in Power BI. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Build data models, DAX and dashboards in Power BI. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Build data models, DAX and dashboards in Power BI. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Build data models, DAX and dashboards in Power BI. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Build data models, DAX and dashboards in Power BI. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Build data models, DAX and dashboards in Power BI. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Document meetings and produce structured reports. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Document meetings and produce structured reports. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Document meetings and produce structured reports. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Document meetings and produce structured reports. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Document meetings and produce structured reports. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Document meetings and produce structured reports. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Structure, visualise and deliver presentations to audiences. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Structure, visualise and deliver presentations to audiences. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Structure, visualise and deliver presentations to audiences. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Structure, visualise and deliver presentations to audiences. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Structure, visualise and deliver presentations to audiences. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Structure, visualise and deliver presentations to audiences. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Optimise websites for organic search. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Optimise websites for organic search. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Optimise websites for organic search. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Optimise websites for organic search. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Optimise websites for organic search. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.Optimise websites for organic search. In practice this covers independent execution, quality assurance of one's own results, and close alignment with adjacent roles and interfaces.
Query and model data with SQL and work with relational databases. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Query and model data with SQL and work with relational databases. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Query and model data with SQL and work with relational databases. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Query and model data with SQL and work with relational databases. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Query and model data with SQL and work with relational databases. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.Query and model data with SQL and work with relational databases. Covers preparing and quality-assuring the data, methodologically sound analysis, visualising results and presenting them audience-appropriately as a basis for decisions.
Construct questionnaires and plan samples. Covers development from briefing through drafts and feedback loops to the final result – respecting brand guidelines, audience needs and deadlines.Construct questionnaires and plan samples. Covers development from briefing through drafts and feedback loops to the final result – respecting brand guidelines, audience needs and deadlines.Construct questionnaires and plan samples. Covers development from briefing through drafts and feedback loops to the final result – respecting brand guidelines, audience needs and deadlines.
Construct questionnaires and plan samples. Covers development from briefing through drafts and feedback loops to the final result – respecting brand guidelines, audience needs and deadlines.Construct questionnaires and plan samples. Covers development from briefing through drafts and feedback loops to the final result – respecting brand guidelines, audience needs and deadlines.Construct questionnaires and plan samples. Covers development from briefing through drafts and feedback loops to the final result – respecting brand guidelines, audience needs and deadlines.
See where you stand for Web Analyst.
Assess 18 skills, see your match and gaps. Free.